Xmen is very familiar with consumers in Vietnam. Therefore, to maintain the form of a leading brand, Xmen needs to retain customers and expand market share by regularly approaching users on media from online to offline.
Thereby, the task set for the digital team is to combine with the brand team to convey the content, increase brand recall. At the same time, educate and create online buying behavior for customers.
WHAT WE DID
- AB testing for creative and media learning
- Maximize potential reach across platforms
- Drive sales by e-commerce platforms.
- Ecommerce platforms
- PR article
WHAT WE ACHIEVED
- 135% Impression
- 125% Click to website
- 110% Click to E-commerce.